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Altria Group, Inc., Supports Inaugural Special Exhibition at Future American Revolution Museum at Yorktown

WILLIAMSBURG, Va., August 5, 2014 – Altria Group, Inc., headquartered in Richmond, has made a grant of $200,000 to support development of the inaugural special exhibition at the American Revolution Museum at Yorktown. The exhibition is expected to open approximately a year after completion of the new museum in late 2016.

“The Altria grant is the first designated for the new museum’s special exhibitions program and will allow us to move forward with planning, including exploring potential topics and forging partnerships with other institutions in the United States and abroad,” said Philip G. Emerson, executive director of the Jamestown-Yorktown Foundation, the Virginia state agency that administers Jamestown Settlement and the Yorktown Victory Center, now being transformed into the American Revolution Museum at Yorktown.

“Special exhibitions will be an important complement to the permanent galleries,” Emerson said. “They provide museum guests the opportunity to explore specific historical topics in depth and encourage repeat visits.”

The American Revolution Museum at Yorktown is envisioned to provide a renewed perspective on the meaning and impact of the Revolution and to strengthen the national tourism appeal of the Jamestown-Williamsburg-Yorktown Historic Triangle. Permanent exhibition galleries in an 80,000-square-foot building now under construction will engage visitors through period artifacts, immersive environments, dioramas, interactive exhibits and short films. The building also will house a 5,000-square-foot special exhibition gallery, a theater for showing an introductory film, and classrooms to support educational programming. The museum’s outdoor interpretive areas – a re-created Continental Army encampment and Revolution-period farm – will be restructured and enhanced, linking to gallery themes.

Private donations are supporting elements of gallery and outdoor exhibits and educational resources.

Grants from Altria Group, Inc., and its subsidiary companies, have contributed to a successful special exhibitions program at Jamestown Settlement. In 2007 Philip Morris USA provided leadership support for “The World of 1607.” Subsequent grants helped fund “The 17th Century: Gateway to the Modern World” and “Jamestown’s Legacy to the American Revolution.” Recently Altria Group, Inc., made a grant in support of the upcoming “Working and Racing on the Bay: The Chesapeake Log Canoe,” presented in partnership with The Mariners’ Museum of Newport News.

Altria Group, Inc., also has awarded grants for general support of the American Revolution Museum at Yorktown and artifact acquisition.

The Yorktown Victory Center continues in daily operation as a museum of the American Revolution throughout construction, which is occurring in phases and will include a move from the existing museum building to the new facility in early 2015. The museum name will change to American Revolution Museum at Yorktown when the project is complete, in late 2016.

For more information about supporting the new museum, visit hif.ciniva.net or call (757) 253-4139.